Vina Mercato
Curated Italian Wines & Artisanal Specialties
Wine
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Vino Rosso | Red Wine
Italian red wines selected from producers we know and trust.
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Vino Bianco | White Wine
Hand-selected Italian white wines from producers we know and trust - fresh,...
Artisanal Food | Pantry | Italesse Glassware
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Cibo | Food
House-made Italian dishes prepared in small batches.
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Salumi e Formaggi | Cured Meats & Cheeses
Hand-selected Italian cheeses and curated cured meats, chosen by Rocco from producers...
Experiences & Subscriptions
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Experiences & Events
Explore EventsFrom intimate winemaker dinners and rare tastings to spirits events, chef collaborations, and special evenings with celebrated producers, Rocco brings together the people, bottles, and stories that make each experience unforgettable.
Exceptional pours, inspired pairings, and conversations that stay with you long after the last glass.
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Pasta & Provisions Club
Join the Club!Each month Vina's chefs pick a region in Italy and build a box around it. Their recipes, paired with provisions so rare that most never make it stateside. Tiny producers, incredible ingredients, the kind of things you taste once and immediately have to have again. Opening the box is honestly half the fun. Ready to discover where we're heading next?
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Vina Enoteca Wine Club
Join the Club!Every month, bottles are selected that celebrate both the classics and the discoveries. Wines from small producers who care deeply about what’s in the glass.Each shipment opens a window into a different corner of Italy, complete with tasting notes, stories from the producers, and the traditions behind every bottle.
Your cellar evolves with every delivery.
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Vina Travel
Explore AdventuresWhen Rocco leads a trip to Italy, you're visiting producers he knows personally, eating at tables no tourist will ever find, and stumbling into the kind of experiences that only happen when a local is leading the way. Think truffle hunting in the hills, private vineyard tastings, and meals you'll be talking about for years. Our last trip took us through Umbria and we're already planning the next destination. Come with us!